Whether you’re announcing your run, giving a speech, filling out a questionnaire, doing an interview, or talking with a voter face-to-face, every word matters.
At Valor, we make sure your campaign communications are smart, targeted, memorable – and ruthlessly effective.
We develop sharp, poll-tested messaging that connects with the voters you need most. We create eye-catching direct mail pieces that engage readers (and even make news). We jump into the news cycle to make you a (positive) part of the story. We write clean, clear statements that let your voters know exactly where you stand – and what you won’t stand for.
Consistency counts. So we develop messages that will work across platforms – and we’ll make sure you’re focused on the social media platforms that matter most to the voters you need.
We know what we’re doing. We’ve run winning communications campaigns for governor, Congress, and the statehouse, and we’ve forged lasting candidate relationships through multiple cycles.
If you want plain vanilla campaign messages that make you sound like “Generic Democratic Candidate,” Valor is not for you.
But if you have something to say, Valor can help you say it. And we’ll make sure your voice is heard.
“Elizabeth gets it: Campaigns are driven by message. She crafts winning messages and delivers across every platform. She knows what cuts – and how to get it into play.”
—John Kupper, media consultant